Hello there and welcome to the getting started with Alfred demonstration. I want to start by thanking you for taking time from your busy schedules to take a look at this video and learn everything about our product, so you can get the most out of your Linkedin.
For those of you who don't know me, my name is martin. I'm, the founder of Alfred and we're here to build an automation tool that saves you time and that gets you really enormous value. Out of your Linkedin account, let you automate all of your lead generation and win more business, but let me get started with who is this tutorial really for and we are obviously a specific tool and we want to make sure that you're.
The right audience and the right customer for it, so some of the things that you should consider is that this product is perfectly designed for key decision makers. So if you're, a company founder or entrepreneur, or if you're in marketing and sales, this is a perfect product for you, and also this tutorial will help you really get the most out of everything.
You should be a b2b company interested in generating more meetings, sales and revenues completely on autopilot. This is really not designed for b2c companies. Linkedin is not the right platform for you, but if you're, a b2b company which is ha which has a product or service that you know is upwards of a thousand dollars, then this uh platform and this tool will be very helpful for you.
If you're looking to do prospecting on linkedin, and you want to save three to four hours as a minimum in your prospecting efforts, this is the perfect tutorial to review. Also, if you're seeking to manage all of your outreach in one single tool, Alfred is the tool for you to consider.
You can do Linkedin, you can do email, you can do twitter, you can do all sorts of different automation, outreach campaigns and we have it all under one umbrella and for those who really want a tool that's safe the secure that's easy to use and that won't, get you penalized by Linkedin.
This video is going to be very helpful, so i'm going to cover the outline of what we're going to cover today, and there are some key areas that are very important number one is the setting up effort for success.
The basics, how do you get things going that will be covered in the first section, mastering Linkedin searches? We're, going to go in depth to show you some of the things that you should consider whenever you're, doing Linkedin searches.
So you can target the right audience for your product or service. We're, going to be covering sourcing leads for your campaigns. Where do you actually get a lot of these people that are going to feed into your funnel? We're, going to cover how to create a basic campaign, and some of the thinking that you should consider for you to make it very successful, and we're, also going to show you how to analyze your campaign results.
So you can make improvements and adjustments uh over time. Last but not least, we're going to also cover some of the most frequently asked questions we get from new users, and that should cover it all for you.
So to get us started. I want to kind of cover some of the basics as well. What's, important that you must have in place for this to be useful. First and foremost, you need to have an active Linkedin account without one.
This is kind of pointless. You need to have a basic understanding of Linkedin what it does what it offers. I will not be going in depth as far as the benefits of Linkedin for you as a business. I assume that you already know that you're gonna have to have a an active Alfred account and if you're, not you should, you know, set up a free trial or you could have a basic account or be a Paid subscriber this video is going to cover it all and it will help all of you.
You should obviously have downloaded or installed Alfred on your device. If you're running campaigns, and also you should have sync your Linkedin credentials, so these are the basic things that we need to have in place that i hope you have in place for you to get the most out of this tutorial.
Now let's, get into it. The first thing that i want to cover uh before i show you the product is really what makes a successful. You know a marketing and lead generation campaign on Linkedin and there's, really three elements that have nothing to do with Alfred that have nothing to do with automation, but they're, the most important foundational pieces that you must consider number One is that you should have an optimized Linkedin profile.
It needs to be considered as your personal landing page. It needs to be designed and it needs to be prepared and crafted in a way that speaks to your audience. That is designed to appeal to the person you're.
Trying to target i'll. Show you a quick example of someone uh. His name is Byrne Conley, and this gentleman is an attorney and if you look at his profile without getting into too much detail, he's, got a very professional photo uh.
You know he he's, not it's, not a facebook photo it's, not with his family. It is a professional photo of himself, so you should consider doing that shoulders and, above just a headshot, the the the graphic that he has.
It is relevant to what he does it's. You know you can instantly tell that he's, an attorney because he's, got law books uh behind him. His uh headline, which is this part of the the profile here, really tells what he does so once you see his profile, it makes perfect sense of you know if he's relevant to you, you're, going to look at connecting With that person in his about section, he really goes in depth of what he is, what he does, what he's accomplished.
He gives you contact details, so people can reach out to you. You got to understand that Linkedin profiles are searchable from you, know, google as well. So if a lot of this information is available, you're, making yourself more contactable and more people are going to be able to reach out to you.
You should show some activity share, some articles, if you can, and obviously your experience has to dominate it, has to share. You know why you're, an expert or why you're, knowledgeable in your space, so this is really quite important.
Something that you should cover and – and that makes a very successful uh – you know profile. The next thing is targeting the right customer. Now you, you may well very well know who you're, trying to appeal to who you're targeting, but at the end of the day, if you don't target the right customer.
If you don't target the right person, you're, going to find yourself in a situation where your campaigns are not going to perform, and i will show you through mastering the Linkedin search. You know ways that you can improve, but knowing who your ideal customer is and knowing, if they're even on Linkedin or active on Linkedin, is imperative.
It doesn't make a difference. You know how much effort you put in if they're, not there, they're. Not you're, not going to be able to be successful, and, last but not least, is writing successful message.
Sequences. You want to look professional, you want to speak in the voice of the the type of person you are in what industry you are and that differs from person to person. So writing successful messages is not an easy task, but, as you can see, neither of these three points refer to using automation or anything like that.
It is all about the foundational pieces. Think of it as a tripod that you have three legs that you're, going to have to have in place in order to run successful campaigns, and there needs to be a little bit of effort invested into this, because once you set it up, You can set the automation free, but what we always say is that if you add the wrong things into automation, you're, going to get bad results, whereas if you invest the time you're going to get the right results for Yourself so now let's, get into Alfred and let's, get into the product to show you the basics.
On on what you need to do in order to be successful, what, when you're, whenever you are in Alfred, you'll, be able to access all of your settings by hovering over your profile photo and then clicking on settings in Here you ‘
Ll, see a lot of different options. The first one is your Linkedin credentials, which you should have synced. If you want to do email automation, you can use google gmail or g suite accounts, as well as aliases and as well as microsoft.
365 and outlook in order to all automate your emails, if you want to do twitter automation, you can do so as well. You can just you know, automatically add your Linkedin accounts, so your twitter accounts.
If you want to um sync your data from Alfred and all your campaigns into other. You know over 2000 accounts, you can do so uh using zapier api, and here are some of the important uh aspects. Uh of your automation, your work hours, what we call schedule, work hours or your automatic, automated automation, scheduler, sorry uh, as you can see, you can set it to whatever monday to friday by default.
It's. Nine to five monday to friday. I have set it up to almost work 24 hours, but we don't recommend this. We always say that it should be no more than eight hours. So as an example, i'm going to remove the monday, and i'm gonna put nine to 5 as the hour and that's.
How easy it is to add and removed. You know different days of the week and you know it's, a very simple process. You want to remove all the other ones, and if you want to choose what days of the week, what times you can add multiple start times multiple end times.
You can do it all, but we always recommend that you use the normal work hours that you would normally be on a computer, so it looks natural. It looks normal. It looks like you're actually on your Linkedin account.
Your daily limits are quite important. This will go into depth later in the in the video, but here's. You know all the things you can do, the automations you can do so you can view up to 300 profiles per day.
Depending on your link, your Linkedin membership. You can send up to 100 connection requests and you can adjust it. However, you see a fit. You can send up to 200 messages a day, 30 emails per day and so on and so forth.
So your daily limits are covered here and you can get to them at any time. You can also withdraw a connection request automatically. I'll, get into that into the depth later in the video as well, but you can fully automate when you know after what period of time you want those connection requests to be withdrawn.
You can set up greetings. So if you want to send someone uh, you know when they change job, so they have a birthday or whatever you can. You know set all that up here. You can actually uh, you know personalize, it uh, you know and so on and so forth.
So your grading settings are all there and uh. If you become a paid subscriber, you should really consider our refer friend program, because for every person you refer, you get ten dollars off free uh per month, uh forever.
As long as the the person is is subscribed and your friend also gets ten dollars off their plan so effectively, if you refer a handful of people, you can get offered for free. So that covers all of the settings that you can get to, and i just want to remind you to get to it.
You hover over your your profile photo and then you go to settings. The next thing i want to cover is mastering Linkedin searches, and this is quite important because you know it's, going to be where you get your customers from.
If you're using Linkedin, this is going to be important for you to review. So i'll. Get i'll, go straight into the Linkedin account, and i'm going to show you. You know some of the things that you need to consider now.
The benefit of working with Alfred is that it works both with Linkedin basic premium and sales navigator, as well as recruiter it's. You can do you know, also types of searches, but i'm going to cover basic searches in here.
Just so we can get the foundational pieces in place. So let's say i want to look for founders, company founders in san francisco, for example. So let's say i look for founders in my search. The first thing you need to consider is that whenever you do a search with Linkedin on this basic search bar, you're, going to get multiple options.
You're, going to be able to see results for people for jobs, for content and, more so the first filter you want to kind of work with. Is the people, because that's? What you're trying to you, know attract people.
I will then go and show well. In this case, you'll, see that there's. Seven, seven million results now Linkedin with a Linkedin basic account and Linkedin premium account using this particular search bar.
You're limited to 1 000 profiles, so the first and most relevant 1000 profiles are the ones that you're, going to be able to see. So, as you can see, there's. A hundred pages there's, 10 profiles per page, and you will only be able to get up to 1000.
thereafter. You cannot see it so that's. Why it's, important that your searches, you use all of the filters possible, and they're available here or you can. You know, click on some of these pull-downs, but we recommend clicking on all filters.
The first thing you want to consider is you know what relationship do i have and if you're trying to do an outreach campaign and connect with people, you want to select at least second degree connections and preferably third and more.
These are people that you're not connected with, whilst first-degree connections. Uh are people you already connected with, so you want to exclude them from your search, because if you only have a thousand results that you can view you don't want them to be include people you're already connected with, because That's going to you know, make the results less than what you want.
So, as i said, i'm looking for founders in san francisco, so i can do that and select the region. You can. You know there's, also all sorts of different options for you to consider. But you know you want to narrow it down with with uh with a location you can use also for other options like language industries.
So, for example, i'm, going to look at you, know marketing and advertising. So i want to work with. You know appeal to marketing and advertising uh founders, and you can you have more options in here.
You can use as many as you want, but what you're trying to do is use filters that give you a result, number that is as close to a thousand as possible. In this case it's. 7 300. It's, not too bad, but it's, not great either.
So we need to consider what what is going to happen in these particular results. I've found myself that i'm. Looking for people that are appearing as Linkedin members now these are people you cannot connect with.
These are people that have set up their settings, so nobody can really connect with them. Unless uh, they know you and you're, sending them an email. So you've got to consider that you know when you review your results.
You want to make sure that um that you don't have too many of these, because i said they they're part of your first thousand results. So i'm going to change my filter slightly. I'm, going to look for uh internet information technology instead of marketing, so just to see if i can get some better results and as you can see, i ‘
Ve got more results more than i did that i can view, but at least they're more in line with what i, what i'm looking for and they're, not restrictions. So what i wanted to cover in this particular section is that you know Linkedin, basic and Linkedin premium have a limit of how many profiles you can view to the first 1000, regardless of how many results you have now.
The benefit with Alfred is that after you've started a campaign. You can add more leads from the very same results. So as you're connecting with people, then there's going to be more. You know the more than a thousand.
You know this is going to be. You know, you know let's say you're connected with all thousands. You're, going to have the next thousand available, so you can allow Alfred to you, know: um access the same list, the same search and actually get more leads for you.
Some of the things worth considering while i'm here is – and you can see that a lot of people have very good and professional photos, so you can see as to you know why it's important to have a good photo.
Uh something to consider as well is that you know some profiles have a Linkedin golden logo, and this means that they're, a paid subscriber. They are actually paying for either Linkedin premium or sales navigator or some kind of membership.
So to me, what it tells me is that these people are more active on Linkedin, which means that the likelihood of them responding is higher. You should consider these things, because you want to get the best conversion rates in all of your efforts.
So now that we've got this search. We've covered the basics, you know how to do a basic search and and the things the limitations you have now, if you have sales navigator, if you pay for that, it gives you an incredible amount of extra filters there's.
I believe over 40 different filters that you can use to search, so you can narrow your searches significantly. You can also increase the number of profiles to see that you see in your results to two and a half thousand.
It also gives you capabilities, such as emails and ability to save searches and save leads, and you know, do all sorts of different capabilities that you don't you don't, get to do with a basic Linkedin.
Sorry, a basic uh, Linkedin account or premium account so just consider that as an option it's. It's highly recommended, but not required to to work with Alfred. So now let's, go back to our um presentation and let's cover the next point, which is sourcing of the leads for your campaigns.
Now, obviously Linkedin is the main source, but one of the benefits of working with Alfred is that you, you have multiple options to work from. I'm going to get into you know some of the basics, so we can.
We can cover them, but um. You know i ‘ Ll cover all of the other options in different videos. So the first thing you want to consider is obviously you want to create a campaign. You can do that from any page and depending on your your offered membership, you ‘
Ll, have up to four different options: to create campaigns. You can create a Linkedin only campaign. You can create an email only campaign or you can create a twitter only campaign. So these are the capabilities of automation that we provide.
But on top of that we have what we call a multi-channel campaign, which is a combination of Linkedin, email and or twitter. So you could actually start with a Linkedin campaign and then you know take that conversation to email and then follow it on on twitter.
That's. The beauty about the multi-channel option, which is available on a professional plan. But for the purposes of this video, the type of campaign i'm going to show you to create is the Linkedin. Only campaign from here we're very proud to say that we are the the only provider in the market that has the most options to add, leads to a campaign to source leads into a campaign.
So, for example, we've got a Linkedin search, which is exactly the same as just i just showed you, but it's all within alpha. You, don't even have to go to Linkedin, to create a Linkedin search.
It'll use the same filters, the same capabilities, and then you'll, be able to do it right from inside of Alfred. You'll, be able to you, cut and paste. The Linkedin URLs, which i'll show you in a minute, which is the very one that i just created and i'll create a campaign with that and, as i as i mentioned, you can set up and add up to two and a half thousand leads at any.
Given time, if you're using sales navigator, you can upload your leads that you might already have a CSV file of leads profiles that that you've already, you know wanted to. You know you source somewhere and you're, trying to engage with and you can upload them.
You can also use sales, navigator, searches, and this is where it gets a little bit sophisticated. You can add, you know, access the saved lists and the save searches you can from our very own, Alfred CRM, which has all of your contacts, your Linkedin contacts and data.
You can actually create campaigns. So if you wanted to send a message – or you know to your existing network, you can do it directly from here and recently we launched and we're very happy and proud that we ‘
We launched Linkedin groups Linkedin posts. A Linkedin group is the ability for you to engage with members of a group that you're, a member of so you can connect with them. You can message them. You can do all sorts of different, clever things.
You can do the same for Linkedin posts so as people engage with your post or if you want to engage with people that have engaged on on someone else's post, you can do so within Linkedin, and we also have third party integrations using Zapier, so we have eight different options: uh, i'll, get into each one in a different video, but for the purposes of this video i just wanted to show you all of the different options and get straight into the Linkedin URL option.
So the only thing we need to do here is literally cut and paste the search url that we got from the search that we did earlier. It's as simple as that. It automatically detects that it's, a basic Linkedin search and there's, a thousand results that you can capture and there's, a couple of options.
You should consider, in my opinion, if somebody has not invested the time to put a photo on their Linkedin profile. They're, not really active or committed on Linkedin. So i would exclude those people from my results and, in my opinion, as well, anybody that pays for Linkedin membership tells me that they're, more active.
They're, at least more likely to respond, so i would always start with premium users only which are the ones that have the golden logo now. This is obviously going to yield less results than a thousand right, because if the maximum research results are visible is a thousand.
I'm, excluding people with photos, and i'm ex, including people that have premium profiles only. Obviously it's, gonna be less than a thousand, but i can be certain that whatever number that is it's going to yield me the highest conversion rates and highest results.
So you ‘ Ve got to think about Linkedin as quality over quantity. You got ta you don't, think it's, just volume, volume and volume, and just think of how many leads can i have to campaign over time? Keep on adding leads to those campaigns and making sure that if the campaign is successful, it's, because i'm targeting the right person.
I've got the right profile on the right messaging. Now, for those of you who have sales navigator and want to run an email campaign, you can also exclude for open link profiles only which i'll, get into another video, but that's, it for searches.
I hope i've covered all the basics, but i've. Also, given you an insight of what the limitations are from Linkedin and what's possible now, let's get into the campaign creation basics. This is how you craft a campaign.
Now i'm, not going to get into how well the messaging itself, because that varies from person to person from business of business, from country to country and language to language. So it's impossible for me to give you some guidance as to you know what the actual messaging itself is will be, because it obviously differs greatly from person to person.
We can provide your assistance in different areas with that, but for the purposes of this video i'm, going to actually show you how to create a basic campaign and all the elements that you can use so back to where we were.
We are clicking on next and now we're in the campaign creation of the sequence creation step, because this is a Linkedin only campaign. The only touches that i see the only you know, action points that i can see are only linkedin related, so profile engagement, Linkedin, connect, Linkedin, message, email and if i had created a Linkedin group campaign, i would have that option as well to be able to message.
People, so normally what people do when they create a Linkedin campaign? Is they start with a profile engagement, and this is the ability to visit someone's profile now again, thinking back that, you have created a and crafted a very good profile.
If you're viewing someone else's profile, they get a notification, and if they get a notification they say hey bob from such company has looked at your profile. They may be intrigued as to who you are and why you're, viewing them.
How you know if you are? Actually, you know if you've got a really good profile and you've targeted the right person and you speak to them through your profile. They're, more likely to engage with you, so you might not even have to send them the connection request.
They might send it to you because they see what they like, what they see and they want to engage with you. So the engage the profile engagement feature gives you lots of options. The the main one is to view their profiles, but you can also follow them, because, when you're following someone, they ‘
Ll get a notification if they have a twitter account, and you know you've, you can. You can follow them on on twitter as well, and that's only for first degree connection, so you have to be connected with them.
So we can capture their link, their twitter um handle and for those of you of your connections, uh that already in your network, you can also endorse up to three skills. I won't get into tagging, but i ‘
Ll show you that that's a feature available, so you can tag directly into sales navigator. If you have that or you can create tags and add them to the Alfred CRM. So, as you're viewing profiles, you can actually track where people are or, as you engage in any way with with that platform, you can tag it along, so you can segment your lists based on.
You know the tags that they have, but i won't cover that for now, so normally that's. The first step that a lot of people use the visa. Someone's profiles, or they might do something else and from there, if they're trying to engage and do an outreach campaign, they will connect, they will send a connection request now.
This has two elements: the connection request itself and the follow-up message thereafter. So let's start with how this works. Now, first of all, you want to delay it. Let's, say three. Four days after you viewed someone's profile, you've, given them enough time to recognize that you've, seen them and they may have may or may not have viewed your profile.
But if they have your profile – and if a few days later, you send them a connection request that's going to be you know, they're, going to be reminded that you viewed their profile, so they might have a genuine interest To engage with you on and increase the conversion rate, because of that, the first thing that you want to do in a connection message is to be a very you know: basic inter you know, introduction or um.
You know connection request message. The the last thing we suggest is that you start selling at this point um. You know a lot of people think you know well think of it as going to a real live networking event.
If you see a hundred people, you're, not gon. Na go and shake their hands and say hi. My name is martin and i'm gonna sell you my product, you're gonna, say: hey how you doing lovely to connect with you uh you're.
Trying to build rapport, you're, trying to build a relationship, build trust, and if you start pitching from their connection request it's. It's, not helpful. You have a maximum of 300 characters that you can put in here.
You can fully personalize it with all these options. You don't even have to do anything. Alfred just takes care of it for you and you can type in whatever you want. As i said, you've got 300 characters to work with.
You can leave it blank as well. If you wanted to so you can completely delete everything and just leave it, but what's going to happen is that Linkedin is just going to send them a basic connection request and we found that with you know, sending a personalized connection request.
You have a 58 higher chance of actually being accepted, so do consider a good message to welcome people or introduce yourself to to them to connect. You can then automatically send them a follow-up message.
Now you can again personalize the way, as you can see, uh and – and you know thanks for connecting with me uh again, we don't, suggest uh starting to pitch you your product or service right here, but you might want to kind of say: Hey, i love to you know, arrange a time for a call to learn more about you or you know you're, trying to build some rapport and some engagement.
Just to again you're in a networking event. You're, trying to hear them out trying to understand what they do and see if it's, a good fit now to explain. One thing which is important is: when is this follow-up message sent? Well, it you know the for.
The first thing is that the person has to accept uh. You know so as soon as they accept this. This follow-up message will be triggered, but when does it actually get set? Well, it can only be sent during your work.
Uh. Your scheduled work hours, so if they accept the two o'clock in the morning, unless you've got your schedule work hours at two o'clock in the morning. They will not get this this message until the following day, but even if it's within the same day that they've accepted, there is a delay in which the follow-up message is sent.
So it's normally somewhere between 8 and 12 minutes. So just because somebody accepts doesn't mean that they're, going to get this follow-up straight away. There's, going to be a natural delay. It look, you know it will look human, it's, not going to look like instantly.
You're, stalking them and all of a sudden they got, they got a follow-up uh. So so please keep that in mind. Again. You can tag people, you can again, you can add tags and you know track along everything that's happening and then um you go into the the next step of the sequence, so most people what they would do is they would send.
Let's, say after seven days after 14 days, they would send about a follow-up message, uh something more meaningful, something that you, where you're. Trying to you know, explain to people uh. You know what you do in depth or trying to arrange a meeting what not same as every other message.
It can be fully personalized and also you can start sending attachments. So let's say you want to do a presentation or a pdf or a photo or something you can. You can certainly do that. You know by sending messages again you can tag them and then it's.
Just up to you, you know a lot different people have different methodologies of what their sales strategies are. Uh. Some people say that you only need three four messages and if they don't respond to any of those um.
You know you you give up on them, uh some other people saying that you need at least seven touches, so you could, for example, uh. You know view someone's profile. You can change the order of all of these things as easily as what i just showed you.
So if you want to view their profile again – and you know you want to follow them this time – and you want to do – you know – endorse their skills or whatever you're, trying to build rapport. Everything that you do is all about.
Building that trust building, that relationship and engagement and some people will not respond and some people would respond negatively and some people will respond possibly, and it really does come down to how you present yourself, how you position yourself and how you you you come across.
You can keep on adding messages you can keep on uh. You know you can add emails at this point which are completely for free for first degree connection, so it doesn't use any of your credits, and it also includes the subject lines which can also be personalized.
So there's, all sorts of capabilities that you can add to your messages and you can keep on adding and adding messages, delays and so on and so forth. As your heart content, we recommend, somewhere between four and ten touches in order to really give it your best shot as far as connecting and engaging with people and trying to you know, make a sale or invite him to an event or whatever else.
So if you have a very specific approach and the delays can be significant, it doesn't have to be within a week or a day. It could be. You know months, but you know you're, trying to be relevant. You're.
Trying to you know stay on top of their mind that you exist so that's, pretty much how you create a campaign um, you click on next, then you, you title it getting started with Alfred and you can review your search.
You can review all your settings and once you do once you go publish it's, ready to go so that's, how you create a campaign within Alfred and it's quite simple and easy, as you saw moving on now, what you want to do is make sure you analyze your results, analyze your data and you know and make sure that you make improvements over time.
So i'm, going to show you where the information is, how you can use it, how useful it is, and you know what improvements you can make over time. So, looking back at all the campaigns, these are all uh campaigns that you know.
We've, been running on this account um. It does take a little bit of time, for you know, campaigns to prepare, depending if you're on your schedule, workouts or not, so i'll. Leave that running there, but these are some active campaigns that we've got running and all of these numbers are clickable, so it takes you directly to where the data is.
So if you want to see all of the leads of this campaign, you can click on that. If you want to see all the invites that have been sent, if you want to see the the the accepted invites, this gives you the conversion rate, and it gives you all of the other bits of data that are important.
You can also go directly to replies by clicking on any of the red buttons, which we feel is quite important, because that's. Ultimately, what you want to review so go to any campaign and click on, for example, the leads – and it will give you automatically all of the data of all of these leads for the campaign.
You you have all of the actions that it has taken. So you can see that it's. Viewed 33 profiles that he has sent 116 connection requests and you can see all of the people that are connection requests have been sent.
You can see the people that have actually connected um, so you can see who they are uh, any follow-ups that have been sent and also the most important, which is the replies you can export all these data uh or all the replies.
In this particular case um. You know, depending on your plan or your offer, plan uh and also you can do all sorts of searches. So if you have someone in particular, you're looking for you can easily do it quickly.
You can review your sequence and you can take a look at all the steps that you've got in that particular sequence. Um. You know i haven't. I didn't, do a whole lot with this campaign, but i just wanted to show you you can edit the sequence and when editing a sequence, you can only add steps.
Uh, you can't remove or edit previous steps. So think of it, you know on multi layers on how you actually can can do uh things over the long term and keep on adding steps to a sequence uh. You can again look at review your your audience and things that you've done and, most importantly, which is really uh.
You know what you want to keep an eye on is: is the activity of this particular campaign, which uh gives you the very your actions that are being taken by the board and when so, you can keep track of everything that's happened.
You know whether somebody has responded or followed up or anything like that, so that's, how you see the uh, the individual campaign, activity, uh and and campaign stats, and you can also see overall activity based on every action that you can take.
So this is all, and in chronological order uh, you know profiles that have been found that you, you've uploaded, for example, profiles. Viewed, you can see it all. It's all accessible to you and very easy to follow.
If you just want to take a look at the replies that you've got you go to the replies page and you can see all of the data here what they said and so on. Depending on your plan, you'll, be able to see the conversation directly on Linkedin from here, or you can also return the person into a sequence.
So, for example, if somebody sends you a thumbs up well, you know you don't want the sequence to stop. It automatically stops when somebody responds, but you can click on here and it takes them back straight into the the campaign.
You can obviously show more uh, you know more responses and you can export those as well. So it's quite useful and the same goes for invitations. So these connection requests here are all um. You know the connection requests that are, you know that have been sent and that are pending and also the ones that i've received, which you can accept or reject both individually and in bulk.
On the on the flip side, you can also, when you go to the the stats page. If you want to take a look in more detail, you can click on this arrow down and it gives you a chart of all of the activities that you can see.
So you can see the graphs and and how how it all has performed if you just want to focus on one particular uh activity, for example, invites it tells you shows you, you know when and how many and so on, and that's.
All individualized um there are some options here worth considering. I won't, get into the the details right now, but you can duplicate a campaign you can archive, you can restart the search and so on and so forth.
And last but not least, you um, you have a dashboard that has all of the data um it's. It's, an aggregate of all of your campaigns. It shows you everything that's, going on there's, recent activity, as well as the most recent replies and your social selling index, so that's, how you analyze and get all of the data for your campaigns so That's, it that's.
How Alfred works, as you can see it's. It's very simple to use, but it has some complexities if you know once you get proficient with it, and what i wanted to do now is really cover. All of the most frequently asked questions that we get on a regular basis, uh and – and there are probably questions you'll – have in mind, so i'll cover them right away.
So exactly how does Alfred work? You know you know there is a desktop app that you have to install and run on your device yep, that's understandable. Yes, it connects to your linkedin account, but what what is actually happening in the background, because you're, not seeing the work happening, you it's all happening in in the ball, so there are four things: four sessions as we call Them that happens, number one is your login session.
It's, the first time that that logs in and there's, a bunch of actions that it takes. Then there is what we call a campaign session which occurs randomly every eight to 12 minutes, and this is when actual automation takes place.
There's, a data gathering session which occurs randomly every 45 to 60 minutes and there's. A checking session which occurs randomly every six to eight minutes so that's. What how Alfred works it? It schedules different activities and different sessions throughout your schedule.
Work hours, but let's, go a little bit into more detail as to you know what's actually happening, and though so there's a help article you can access uh in you know in help dot midauthor.com that Which goes into a lot more detail, but i'm.
Just gonna give you an overview of what's happening um in the most. You can take a look for yourself, but in campaign sessions which happen every eight to 12 minutes. It would send five connection requests.
It would send up to five. If you review up to five profiles, it will send up to five messages. It'll, send up to three emails, and so on, so what it's. Doing is it's using that session, that that campaign session to to do a set of actions which are not going to you know be overwhelming for Linkedin, so it protects your account from being.
You know detected that there's, a bot running things you it is there's. Delays in between there's, random delays between each and every action, so it doesn't, send five connection requests in one. Go it sends one there will be a random delay, it will send another, there will be another random delay and it will do normal actions that you would do normally manually.
It just understands the bot learns how you use Linkedin manually and uses that to actually mimic human behavior. So those are the actions that would happen every eight to 12 minutes in a campaign session.
The the data gathering session is all about making sure that the CRM is linked with uh with your Linkedin. It happens every 45 to 60 minutes. So as new people connect uh to your network um, you know it checks different things.
If you have sales, navigator, tags and lists, and so on, if you've received connection requests there's, also some different things that it's, doing uh and there's, the you know it just it. This happens randomly every 45 to 60 minutes.
Now. No two sessions happen at the same time. By the way, so one session will happen, then there will be a delay. There will be another type of session happen and so on and so forth. There's, also a checking session uh, which happens every 60 to 80 minutes, which is all about making sure that you will record the replies that you received and the email replies and so on and so forth.
You're. Welcome to take a look at it in more detail, but i just wanted to give you an insight of what's possible, so search for how offer works in every session. In our help, articles and you'll, be able to dig into more details now something that we get asked a lot.
Is you know what are the daily limits and the daily limits are designed as to what can you do? How much can you automate on a daily basis and the way we've designed it is based on your Linkedin membership, not your Alfred membership, but your Linkedin membership and the way we've done this and the reason why we've done is because, depending on what Linkedin membership you have, you have certain flexibility, certain capabilities that other plans, don't have now we've, set some limits that are quite conservative and safe.
You could potentially do more if you did manually, but we feel like the volume that you can do is sufficient and it's ample, and it saves you all the time that you don ‘ T have to actually do it manually.
So, just to give you some idea, you know viewing profiles with a basic Linkedin account. Excuse me with the latest basic Linkedin account. You can view 100 with a premium account. You can view 200 and with a sales navigator account.
You can view 300. with the invites, for example, if you have a Linkedin basic account, you have 30. uh premium is 60 and sales, navigator, 100 and so on and so forth. So you can take a look and and see all the different options, but the reason why we've set these daily limits based on your Linkedin membership and not your Alfred membership is because of the restrictions and limitations that your Linkedin membership has.
Linkedin is a business they want you to subscribe, they want you to pay them and the more you pay them the more they give you. So if you're you, the benefit of working with alpha is that you can use any of these Linkedin memberships uh, whether it's basic premium or sales navigator.
But as you get more proficient and more powerful and you know more knowledgeable about Linkedin, we always recommend going to sales navigator, it does cost money, but it gives you enormous capabilities and – and you it increases automatically.
Your daily limits so think put that in into perspective as to the investment you put into Linkedin and what you get back now for emails uh, you can, you can send emails, um uh, you know with your gmail or or g suite account if it's, a gm gmail account you can send up to 400 emails per day.
A g suite account is 800 and with outlook is up to 800.. Another question we get a lot is: do the sequences stop when somebody replies – and i kind of alluded to it earlier – is that the answer is absolutely yes.
Alfred uses artificial intelligence and can detect replies in using smart detections, and it automatically shows you uh. All of that data so um, you know i'm gonna show you again where it is uh. You can look at all the replies and it automatically detects and stops all of these these messages, so the the person is not going to get the subsequent message in the sequence unless you return them to the sequence.
Sometimes they give you a good response and you just take it from there and sometimes they don't, so you want to send them back into the sequence as an example, this person, with a thumbs up so that's.
One of the key benefits of of using offer is that, yes, it can detect replies. Yes, it stops the campaign from running and, yes, you can also return that person to the to the campaign. Another question we get a lot is what what time zone does Alfred working and the the this? The simple answer is that it works based on your times or your computer's time zone because actually it's installed on your computer.
It runs on your device and that's. One of the great benefits of running Alfred as a desktop app is because it uses your ip uses. Your computer, it mimics your your natural behavior, so Linkedin cannot detect this because it's.
Running from the very computer you're running from, rather than from from an ip address from from somewhere else that Linkedin doesn't recognize, however, the daily limits, those limits that i shared with you a minute ago.
They get reset at the same time every time which is midnight London, time GMT, and we give you a notification of that uh in today's. Activity limit resets, so the the limits will reset in 21 hours and 49 minutes.
So if i had a right, a campaign running it'll, it'll, be updating all of these numbers here and then it'll reset at midnight London time, so that's. How you know the schedule that that outfit runs so now moving on to uh the one key question that people ask is: does the computer need to be turned on to actually be running Alfred and the answer is yes, you know we're trying
