How To Write An Engaging Press Release
Okay, so you published and distributed your very own press release. That’s awesome news… because press releases are among the […]
Website Content Compliance for Financial Advisors
There’s a saying the marketing world that “content is king.” And then there’s this other saying among my financial advisor
Search Marketing Requires Authority… Which Requires Backlinks
Search marketing experts have been crying the demise of link building as inefficient in optimizing your website’s direct exposure for
Welcome, from David Baer
This site began as a blog about, well, marketing. What started as a hobby soon became a consulting business. Then
How To Get Your Prospects Calling You (Back)
Cold calling prospects is easily among the hardest aspects of selling. Pros like to say that it’s a numbers game.