Creating content at scale can be a major challenge. When looking for writers, finding someone with the right skillset and understanding of SEO can be difficult and hiring someone full-time may not always be the best solution.
Using a content service or marketplace can have issues with quality or requiring too much direction from the user. AI writing tools are great for speeding up production but still require laborious work, lots of fact checking, and they come with the risk of AI detection.
Lastly, cost can also be prohibitive when it comes to content marketing on a large scale. For example, a single blog post can cost hundreds of dollars on top of the time put into researching and writing.
On this episode, we chat with Justin McGill who built a 7 figure marketing agency, succeeded and failed with multiple SaaS products, and is now running a rocket ship with Content at Scale, an SEO-focused content creation platform.
Check out Content at Scale and get get 20% MORE post credits on any plan you choose at https://baermktg.com/atscale (David's affiliate link)
Find Justin Online:
https://linkedin.com/in/jus10mcgill