When you want to get the love and attention of the search engines, one of the smartest investments you can make is to develop meaningful content on your website. But content marketing isn't just about getting traffic. Nope, it can (and should) also be used for converting readers into customers.
In this episode, we chat with AbdulGaniy Shehu who studied Mathematics in school and spent time as an active journalist during his undergraduate years. That;'s when he was introduced to the world of freelancing, and eventually to content marketing.
AbdulGaniy's quest to contribute to the content marketing industry led him to write for top publications such as Entrepreneur, Huffington Post, Thrive Global, and ReadWrite, among others. His writing has also been featured on brands like Moz, Coschedule, G2, Databox, and Smart Insights.
In January 2021, he founded Your Content Mart (YCM) with a vision to become the go-to content marketing agency for B2B SaaS startups, with a goal to help his clients acquire more users and grow MRR using ROI-driven content marketing.
Discover all the great content from AbdulGaniy and his team at yourcontentmart.co