More Perfect Marketing Ep. 111- The One Packed With Lessons From Marketing Mattresses and More (with Jeff Giagnocavo)

Innovative leaders can be found in the most unlikely of places. Such is the case for Jeff Giagnocavo, co-owner of Gardner’s Mattress & More, one of the nation's premier better sleep stores. For 13 years in a row, they have been named a Reader’s Choice Winner – a favorite place to buy a mattress.

Jeff is fanatical about the 5-star experience and has gathered thousands of online and in-store 5-star reviews. His book Sleep Better has helped thousands of people wake up happy too.

As a driven entrepreneur he has licensed both his own custom software and educational marketing materials to others in his industry and in other industries. On any given day his marketing ideas, tools, and software are in use across more than 500 retail door fronts.

Jeff’s marketing skills and knowledge have been featured regularly in Forbes, Target Marketing, Dan Kennedy’s NO BS series of books & newsletters, Furniture Today, Sleep Savvy Magazine, Marketing Miracles, Predictable Profits Playbook, Lead the Field, Fox Business News, WGAL and Success Magazine.

The site discussed in this episode: lesssnoremorecuddle.com

Find Jeff (and all of his activities) at thejeffg.com

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