[s3vpp id=3d6a82f8132ba8662ec0ff70cfaff35c]   Facebook Ad retargeting directly addresses one of the biggest problems with consumer behavior online today… distraction. That means advertisers need to have multiple points of contact with a prospect before they take action on your offer. In this video, I talk about how retargeting works, and how you can start putting it […]

Before you can build a business around a tribe of believers and supporters, you first need to build a list. In this video, you’re going to learn how Facebook may well be the smartest platform you can leverage to do that. Not only can you build a list and a tribe using Facebook, but you […]

You’ve been through this before…. Your blog has been thoroughly preparing your latest blog post, investing hours researching and composing your piece, your email opt-in form is perfectly positioned on the page to welcome your newest subscribers, and you’ve clicked “publish” so the world can see what you’ve created. A week later, you check your website […]

Facebook continues to innovate, creating cool new tools for advertisers – with an eye on enhancing the end users’ experience. Not too long ago, we saw their mobile-only Lead Ads get rolled out. Well now, it’s not only available on desktop too… but Facebook just announced some partnerships with third part CRM platforms, which makes […]

Ray Edwards is one of the best known (and highest paid) copywriters in the world. He recently wrote a new book called “How to Write Copy That Sells.” In this interview, with instructor Tim Cooper, on Blab, he talks about his career, the importance of great copy, and his new book. .