In 2016, Facebook launched a new service that enables businesses of all sizes to build customized bots in Messenger. A bot, (short form for robot), is in practical terms, a software application that runs automated, repetitive tasks on the Internet. Normally, bots perform straight-forward simple jobs that are structurally repetitive, and carry out these functions […]
9 Eye-Opening Messenger Marketing Facts [INFOGRAPHIC]
Have you been considering adding a Facebook Messenger Chatbot to your business marketing arsenal? Messenger chatbots aren’t simply a fad. They offer a robust opportunity for you to take advantage of the growing consumer desire to engage with businesses via messaging conversations. As these AI powered machines are gaining more and more attention, you’re still […]
7 Ways To Maximize Your Marketing With Facebook Chatbots
Most sales in my business are made through a discovery call or strategy session. But not everyone who books time on my calendar is an ideal fit for my services. That’s one reason (among many) that I’m now using a Facebook Messenger Chatbot to qualify my leads. Automated chatbots are more and more common on […]
5 Common Chatbot Marketing Mistakes and How to Avoid Them
I’m going to assume that you’ve heard about Facebook Messenger Chatbots (if not, check this out). And, unless you’ve been living under a rock, you’re probably aware that automating even the most basic marketing tasks can offer you a serious competitive advantage in any industry. However, using a chatbot the wrong way or setting one […]
4 Reasons Your Business Needs a Facebook Messenger Chatbot
Looking to boost your B2C marketing efforts? Then you should definitely set up a chatbot for your business. Messenger chatbots (aka “bots”) are becoming increasingly popular. The AI powered machines make it so easy for businesses to interact with their customers, attract new leads and increase conversions. Recent consumer reports show that 80% of adult […]