Contrary to what many people may believe, there is not just one sole way of advertising on Facebook. There are several different ways you can advertise, and depending on what you’re trying to achieve, some will be better and more effective than others. Here are the main types of Facebook ads that you should consider […]
Setting Up and Using Messenger Bots for Your Business on Facebook
In 2016, Facebook launched a new service that enables businesses of all sizes to build customized bots in Messenger. A bot, (short form for robot), is in practical terms, a software application that runs automated, repetitive tasks on the Internet. Normally, bots perform straight-forward simple jobs that are structurally repetitive, and carry out these functions […]
9 Eye-Opening Messenger Marketing Facts [INFOGRAPHIC]
Have you been considering adding a Facebook Messenger Chatbot to your business marketing arsenal? Messenger chatbots aren’t simply a fad. They offer a robust opportunity for you to take advantage of the growing consumer desire to engage with businesses via messaging conversations. As these AI powered machines are gaining more and more attention, you’re still […]
7 Ways To Maximize Your Marketing With Facebook Chatbots
Most sales in my business are made through a discovery call or strategy session. But not everyone who books time on my calendar is an ideal fit for my services. That’s one reason (among many) that I’m now using a Facebook Messenger Chatbot to qualify my leads. Automated chatbots are more and more common on […]
5 Common Chatbot Marketing Mistakes and How to Avoid Them
I’m going to assume that you’ve heard about Facebook Messenger Chatbots (if not, check this out). And, unless you’ve been living under a rock, you’re probably aware that automating even the most basic marketing tasks can offer you a serious competitive advantage in any industry. However, using a chatbot the wrong way or setting one […]