Contеnt mаrkеtіng has proven itself to be among the web’s top marketing strategies. (Did you know you’re engaging in it right now?) Any marketer, from the solopreneur to the small business to the large enterprise can use this tactic to great success. But if you’re new at it, you’re likely to encounter a few growing […]

Check out this awesome infographic from Quicksprout, outlining amazingly simply tweaks you can make to get more engagement and traffic from Facebook without having to spend a dime on ads. Courtesy of: Quick Sprout

Back at the dawn of time, many businesses created Facebook accounts to connect with their customers. It wasn’t until 2007 that Facebook first created pages of specifically for business. But even to this day, many businesses use personal profiles instead of what are now called the Fan Pages, which are intended for businesses, organizations, causes, […]

My clients are regularly asking me why they should consider advertising on Facebook when their prospects and customers are all on LinkedIn. The question makes perfect sense. After all, if you have invested time to establish yourself professionally on LinkedIn, creating contacts and building your authority, why would you then head over to Facebook to […]

It was my great pleasure to be asked to be a guest on Traffic Masters Radio. We had a fun conversation all about how business marketing works on Facebook. Check it out here… (and put what you learn to use!)   So you understand that today’s economy has moved online, but your not so sure where to […]