Pop-ups have gotten a bad reputation. Sites using pop-ups to build their email list could potentially suffer from higher bounce rates (people leaving their site quickly) or the wrath of Google, which has publicly stated that pages with certain types of pop-ups can be subject to lower rankings in search results. But despite all of […]

At some point, you’re going to need to need to upgrade your email tools. Gmail just won’t cut it. After all, there’s no way to automatically add new subscribers to your list, and no automated drip campaign options to send out things like “welcome” messages. So, when it comes time, you’re going to need to […]

If you are trying to find a way to connect your Infusionsoft campaign to a third-party lead capture or popup tool like GROW, you may have run into challenges finding a solution. I know I have. Part of the reason is that, increasingly, Infusionsoft and other CRMs and ESPs are limiting their 3rd party connection to […]

To build relationships with your audience it’s important to use email autoresponder services or software. There are out of the box solutions that are self-hosted (on your own server), as well as hosted solutions that you can use. Hosted solutions are the way to go because most web hosts don’t want you to send that […]

So you’ve built that website, posted some awesome content, and your even getting comments and questions from readers. But something seems to be missing. Nobody is signing up for your email list. If this fact doesn’t bother you, it should! Because your email list is the single most powerful communication channel for developing a relationship […]