Native Advertising might sound foreign to you, but believe me; you’ll want to know all there is to know about this powerful new traffic- generating strategy. Not only is this one of the easiest ways to send a swarm of high-quality traffic to your websites, but it’s also amazingly effective. And don’t worry, this isn’t some […]

It may seem hard to imagine now, but back in 1999, about twelve years after CompuServe first developed the GIF (Graphics Interchange Format), internet users across the globe staged a revolt. Following a five-year dispute about the patent behind the image type, developers staged a Burn The GIF campaign, and a new file format called […]

Having your content featured on other websites can be a boon to you and your business. If done right. But before you start guest blogging, make sure you’ve clearly established goals for doing so. Typical goals might include establishing credibility, spreading awareness of your brand, and building backlinks to your site. However, in order to […]

When people search for information online, search engines filter their results based on a set of criteria. Similar criteria most of us would  have if we had to prioritize what we were looking for ourselves. Think about it: you do the search and then evaluate whether or not the information is authentic and useful for […]

Why start with a blank page when you can take something that already exists… and improve upon it? That’s what I teach when it comes to creating new content. Why? Because for most of my clients, content creation is a chore. They’ll use any excuse in the book to not have to produce another blog […]