Video has become a dominant force in online content. As businesses continue to look for new and engaging ways to connect with prospective customers, video is an essential channel that cannot be overlooked. Fortunately, creating videos has become easier than ever, with online tools and desktop apps now available to help professionals and even novices […]

If the very thought of creating PowerPoint slides for your next webinar makes your eyes glaze over, you’re not alone. The world is filled with incredibly boring presentations, and you’ve no doubt sat through your share of them. Now that you’re preparing your own presentations, how can you ensure your audience doesn’t feel the same […]

You probably thought that a press release was just a boring old news announcement! No any longer!  These days, press releases can contain all sorts of visual multimedia. Everything from video to audio clips to infographics and more. With online press releases, you can have links that go to your website or other websites. How […]

Okay, so you published and distributed your very own press release. That’s awesome news… because press releases are among the hottest marketing tools available in an online marketer’s toolbox. Press releases work well for small companies, large companies, and organizations of pretty much any size. When you use press releases to market, they carry more […]

There’s a saying the marketing world that “content is king.” And then there’s this other saying among my financial advisor clients that goes something like “I can’t create interesting content without having to deal with compliance.” Listen, if you sell financial products, compliance is part of your reality. And you can approach your situation in […]