According to marketing maven, Seth Godin, “You can use social media to turn strangers into friends, friends into customers, and customers into salespeople.” But most small businesses (and many large ones, for that matter) lack the understanding of this concept, let alone how to put a strategy in place to realize it. In fact, if […]

Ad retargeting is by far one of the best ways to get in front of an audience and stay there. It’s proven to both convert more sales as well as reduce your cost per ad, because the ads become more highly targeted than they could have been in the past. [s3vpp id=6eba38c05ec6c9478c7acbdc6401504f]  

Okay, here’s a question you should ask yourself: “What’s the most important thing I can do right now, to start making more money using Facebook ads?” Now, of course, there’s no simple answer to this question, because all businesses are different… but there are a few simple, yet important things you MUST do if you want […]

Here is my 100% honest review and preview of this course. But let me just say that I’m biased, because Dark Post Profits 1.0 was by far the most comprehensive Facebook advertising course ever in my opinion…and yet Chris made it so simple to understand and easy to follow. Before getting this course, I could […]

This is the inaugural episode of DIY Digital, a new webinar series from Sarah Sunshine Garrison and me, David Baer. In this webinar I introduce the approach I teach my clients on how to plan out their social media marketing. Enjoy! Social Marketing Mastermind